If it were not for the stars aligning perfectly in my favour I am not sure I would have looked further into this special edition PUG Heidi dress. As I am a collector of Heidi’s and my preferred retail shop being Rowena’s, you guessed it. This would be my lucky dress <3

Word was out that PUG released an Exclusive Heidi dress in a decadent Red Floral print.  The catch was that there are only 2 retail shops in the world that have been stocked and are selling this heavenly…

….. Squirrel!

I have been waiting all summer for the opportunity to get my hands on the Squirrel Netti Print and was getting worries the opportunity may miss me by as the warm weather season in my area is quickly changing and snow is fast approaching here for us.



I really was enamoured by the print and the super cute Squirrels when I first saw a picture of this dress on the PUG site. As I am a reformed all black wearer I do still lean to and favour anything that…

Sitting pretty in Netti

 After my introduction to Heidi by my husband and a long string of PUG Heidi dress purchases.  My eye started to wander towards the fun and cheeky prints of the PUG Netti dress. 

 As I purchase all my dresses through the mail I swore I would never buy a dress other than the Heidi because I am not a fussy person.  I have worked retail and would not want to bother a store and their staff trying to return and exchange dresses in order to find one that…

My NEW friend Heidi..

There was a long stretch of time since I had the privilege of owning a dress. 

A few years back I did have a decent collection of casual skirts that were the colour infusion in my closet full of black tops, cardigans and sweaters. The only accessory I would be found wearing were my brilliantly coloured hair flowers and that was me.

My mental space had not yet crossed the threshold, from being in a cute way to being more of…